Wickers Creek's branding strategy focuses on maintaining consistency in its visual identity while leveraging unique typography to create a strong and memorable brand presence. By weaving together elements that speak to the essence of the Hudson Valley and a natural lifestyle, Wickers Creek effectively communicates its values of sustainability, craftsmanship, and individuality to
its audience.
CANDLES
WICKERS
CREEK CANDLES
THE BRAND
Wickers Creek is a brand that embodies the spirit of the Hudson Valley in New York, celebrating nature, craftsmanship, and a renegade spirit. Specializing in candles and leather goods, Wickers Creek creates products that are unexpected, sustainable, and reflective of a
natural lifestyle.
BOURBON
WICKERS
CREEK BOURBON WHISKEY
THE BRAND
Made in collaboration with renowned designer Chad Lavigne, whom creative directed the project, the Wickers Creek Bourbon Whiskey label was the first product to come out of the Wickers Creek start up brand. Only fifty bottles are in existence.